International Festival of Creativity Golden Drum

Established in 2004, as the Golden Drum Advertising Festival of New Europe, the International Festival of Creativity Golden Drum is one of advertising's biggest and most important events, a juncture between creativity and different cultures.

About

The annual event is held in Portorož and consists of a vibrant programme with lectures by the most acknowledged international professionals and world stars in the advertisement industry.

In 2007, the Golden Drum joined the newborn Intercontinental Advertising CUP, the first global advertising competition that rewards big local ideas. Short-listed entries from the Golden Drum Festival, together with finalists from ADFEST, FIAP, and ADC*E have the exclusive right to compete for the Grand CUP Award. The Intercontinental Advertising CUP ceased with its activities in 2014. In 2022 the Golden Drum took place in Rovinj, Croatia.

The festival bestows the Golden Drum Award for the winning entry in each of the selected categories, arranged in groups that are modified through festival editions to reflect the changes of principles, practices and media used in the world of advertising. The Young Drummers Competition, however, is a traditional competition organised by Golden Drum aimed especially at creatives under 30 years.